On average, women use social media sites more than men. Across the social media sites evaluated, a greater percentage of women use Facebook, Instagram and Pinterest whilst Twitter and LinkedIn were the only sites to have more male users. The biggest disparity occurs in Pinterest where 60% of users are female in comparison to the 40% who are male. Source: https://www.socialpilot.co/blog/social-media-statistics
By Isaac RA
First published on 9/16/2019
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